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MANILA, Philippines - The Philippines was named 6th top user of the social networking site Twitter, a study released this week revealed. Twitter penetration was highest in Indonesia, followed by Brazil, Venezuela, Netherlands, and Japan.
The report was released by comScore, Inc., which measures the digital world.
According to the study, there were nearly 93 million Internet users aged 15 and older who visited Twitter.com in June this year. This was an increase of 109% from last year's figures.
“Twitter.com has experienced an explosion in global traffic over the past year, establishing itself as one of the most-visited social networking sites across each of the five worldwide regions,” said Graham Mudd, comScore vice president for search and media.
“Today nearly 3 out of 4 global Internet users access social networking sites each month, making it one of the most ubiquitous activities across the web. As more users around the world have become acquainted with connecting and expressing themselves through social media, it has created an environment where new media like Twitter can emerge globally in a relatively short period of time,” Mudd added.
Latin America had the strongest audience growth, with Twitter users in June 2010 numbering 15.4 million, representing a 305% growth from June 2009. The growth of Twitter users in Venezuela was attributed to Venezuelan President Hugo Chavez's decision to join Twitter last April.
The fastest-growing region in terms of Twitter users is Asia Pacific, with 25.1 million visitors in June 2010, a 243% increase over June 2009 figures.
An analysis by comScore showed Twitter is gaining popularity among smartphone users in the US and Europe.
Some 8.3% of smartphone users in the US, or 4.2 million people, accessed Twitter.com in a month.
Meanwhile, in Europe, 2.8% of smartphone users overall, or 1.7 million users, accessed the social networking site.
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